Brand Avenue Partnership Vision
At Brand Avenue, we believe that sustainable growth is built through the right partnerships. Our vision is to collaborate with like-minded partners who share our commitment to delivering value, quality, and a superior shopping experience to customers.
We are actively expanding our footprint of Multi-Brand Factory Outlet (MBO) stores across India, bringing together leading apparel and footwear brands under one roof at compelling price points. Our model blends the efficiency of off-price retail with the ambience and service standards of modern retail formats.
Through this expansion, we aim to:
Build a nationwide network of profitable Outlet stores
Leverage strong brand relationships to ensure consistent supply of high-quality merchandise
Offer partners a scalable and financially viable retail opportunity
Create a win-win ecosystem for customers, brands, and business partners
We invite partners to join us in this journey to redefine value retail in India and build a robust, future-ready retail business together.
How Much is a Brand Avenue Franchise?
Brand Avenue's success is a testament to the power of strategic retailing, efficient supply chain management, and a customer-first approach. Brand Avenue is on an upward trajectory and looks set to get bigger and permeate the Indian market even further. This is the reason why Indian entrepreneurs are lining up to get a Brand Avenue franchise in their cities.
However, before diving in, it is important to understand the financial commitment involved. If you want to apply for a Brand Avenue franchise in India, this article is for you. We’ll break down everything you need to know about owning a Brand Avenue franchise, such as the Brand Avenue franchise cost, profit margin, Brand Avenue franchise fees and other factors that could impact your decision. Whether you're a seasoned entrepreneur or a first-time franchisee, this information will help you make an informed choice.
Everything You Need to Know
Owning a Brand Avenue franchise in India is an exciting business opportunity, offering a chance to be part of a popular Value retail brand with a growing presence nationally.
How much does a Brand Avenue franchise cost?
Brand Avenue Franchise Fees
A one-time franchise fee (separate from royalties), paid to Brand Avenue, for the right to use the brand name and business model, costs INR 5-7.5 Lakhs.
Security Deposit against stocks/inventory
A refundable deposit held by Brand Avenue as a guarantee of your commitment to the Brand Avenue franchise, this costs Rs 2500/- per sqft.
Shop Set-Up Costs
These cover the expenses related to store interiors, fixtures, and equipment for a further Rs 1500/- per sqft.
Security deposit towards store rent
Min 6months rental towards store rent, will change as per location
How do you become a Brand Avenue franchise owner?
Brand Avenue operates on a unique FOFO (Franchisee owned Franchisee Operated) & FICO (Franchise Invest Company Operated) model. This model ensures consistency across all Brand Avenue stores, offering a similar customer experience at every Brand Avenue store in India.
These are requirements to become a Brand Avenue franchise owner.
● Investment Size
Total capital of INR 30 Lakhs to 1 Crores to cover set-up costs, Brand Avenue franchise fees, inventory, and marketing and operational costs.
● Location
Store should be in Value/Discount market & away from main shopping area. It should be in area where other brand Factory outlet store are opening such as Louis Phillippe, Van Heusen, Levis, Puma & other leading brands. Min store area requirement is 1000sqft +
● Experience
Previous retail or entrepreneurial experience, preferably in the fashion space.
Head Office Address
Reach out for inquiries or support
Phone
customerservices@brandavenuestores.com
+91- 86186 66056
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Raghavendra Industrial Area, 04/297 Sy No 26/5, Rajiv Gandhi Rd, Jarganahalli, J. P. Nagar, Bengaluru, Karnataka 560078
10:30 AM - 6:30 PM (Monday to Saturday)